3 Reasons why you ask Experts for advice

By on Jan 28, 2016 in Attitude, behavior, Blog | 0 comments

I recently started swimming again, because my doctor recommended a low impact exercise. I finally found a swimming pool near me that has reasonable monthly rates. On the first day I showed up with a pair of swimming trunks that’s great for an occasional swim or a beach party, but not very useful for exercise swimming. As I looked around at other swimmers, I saw what was working for them and decided to ask some questions. They were the experts and I was the novice and instead of awkwardly waiting to discover what they were doing that was helping them be successful at swimming, I recognized that I should just set the situation up to help myself become more successful. So I asked a couple fellow swimmers where they got their swimwear from and what suggestions they had for someone just starting out with exercises swimming. By taking to the experts (or at least people more knowledgeable than me) I learned what kind of swim wear I should get and how to pace myself when swimming. That situation made me think about how important it is to ask the experts for advice when you want to be successful at what you are doing. 1. Don’t be afraid to get the advice from someone doing what you want to do. Whether its getting better at swimming or getting better at your business, always be open to asking advice from other people. If you see someone doing something better than you, chances are you can learn something from them. Ask and see if they have advice. And recognize you might need to make an investment to get that advice, but if it helps you become more successful you’ll get that investment paid off in no time. 2. Surround yourself with people who are successful and inspiring. When you get advice from an expert, you also get an opportunity to create and cultivate a relationship with someone who’s been where your at, and is also in a place of success. You also get the opportunity to make a new friend. Make sure you stay in touch with your experts, not just for your benefit, but also to be a resource for them...

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5 Amazing Advantages to creating and updating a Simple Business Plan

By on Jan 7, 2016 in Blog, business | 0 comments

The business plan is often touted as an essential tool for your business, but many business owners don’t even have one and those who do have one write it and promptly put it into their desks and forget about it until they’re cleaning the desk and happen to re-discover it. The problem with a business plan is that it just seems like a lot of busy work, when you’ve already got enough work to do with your business. The reality is that a business plan really isn’t busy work. Having a business plan does help you stay on target with your business goals. Even the act of writing a business plan sets you up for greater success in your business than if you don’t write a business plan, but if you don’t do anything else with it other than shoving it into a desk you’re missing out on taking advantage of how the business plan will focus you and your activities to help you achieve the results you want. My solution to this problem is to cut out the complexity in a business plan and focus on making it simple and to the point. A simple business plan is one page long and its to the point. This isn’t to say you should ignore putting together a more comprehensive plan, but rather that creating and updating a simple business plan can be used to help you focus on the high priority items for your business. You can compare it to your overall business plan to help you find the areas of your business that need work and then tailor your activities accordingly. Best of all its easy to update, so that as you accomplish high priority tasks, you change it to address new ones and stay on track with what will really help your business succeed. 1. The simple business plan is a high level document that focuses on the current year you are in. Instead of writing a 3 or 5 year business plan, the simple business plan focuses on just the year you are in. By doing this you avoid information overwhelm and also prioritize what’s important right now and in the near future for making your...

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5 Mind-Blowing Strategies for starting your business off right in 2016!

By on Dec 29, 2015 in Blog, business, marketing | 2 comments

2016 is right around the corner and as the holiday afterglow falls away, business owners need to get ready for 2016. At this time of the year, I’m always a bit introspective and turned inward, which can make it an interesting challenge to get the new year started off right for a business. If you face that challenge or even if you’re ready to go, the following strategies can help you start your business off right for 2016. 1. Create a theme for 2016 and your business. Each year I like to work with a theme for my business and for the year. That theme sets the focus and intention of the business and all of my activities. 2016’s theme for my business is Respect, because I’m on a journey of respect in how I treat myself and in how I conduct business and in how I expect to be treated. Think about your business. What kind of theme would you like it to have? How would that theme charge your business and you with the passion and vision you need to move your business forward? One of the ways you can create a theme involves creating a vision board or collage. Cut out images and words from magazines, newspapers, or whatever else you like and glue it all together to create your own message for your business. It’s a fun way to start a new year and helps you commit to the theme you will create in your business. My book Manifesting Wealth shares how you can use a collage to help you generate more wealth in your life as well as how to create one. Below is an example of a collage. 2. Instead of self-affirmation, try self-questions. Self -affirmations, while quite positive, aren’t that effective in helping you become more successful. In To Sell is Human, Daniel Pink suggests that instead of self-affirming, try approaching any situation you’re in with an inquisitive mind. For example ask yourself, “Can I help this person?” Asking yourself that question will cause you to go into self-talk, where you’ll start strategizing how you’ll help the person. The benefit of asking a question, as opposed to self-affirmation, is that it helps...

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Sales is part of your everyday behavior

By on Oct 28, 2015 in behavior, Blog, Sales | 0 comments

In To Sell is Human by Daniel Pink, makes the point that people are engaged in sales everyday. What is being sold may not be a material good and money may not exchange hands, yet nonetheless sales are happening. In Influence by Robert Cialdini, the author points out that the right behavioral circumstances triggers programmed behavioral responses and that part of what makes a good salesperson is someone who is aware of those programmed responses and knows how to trigger them. For example if you offer a service or product at a certain price and then raise the price of it, you actually have a better chance of selling the service or product because the perceived values goes up and there is a behavioral response that occurs in seeing the price go up. I agree with Pink that sales doesn’t have to fit the stereotypical behavior that is usually associated with a sales person, but I also think Cialdini rightfully points out that certain behaviors influence other behaviors, which consequently makes it easier to influence people toward certain decisions. Many of us engage in these behaviors unknowingly, while others do so consciously, but all of us sell. Think about a conversation you’ve had with a friend or your partner, where you were trying to convince the person about where to eat or what activity to do. You didn’t think of it as sales, but what you were doing involved selling the purpose on your point of view. Why this is so important is because as business owners we necessarily have to recognize we are in sales. Your business cannot thrive without sales..Sales is what brings the money that keeps your business alive and provides you income. But part of how you can become comfortable with sales is recognizing how it shows up in your daily life. As you have conversations with people or listen to other people talk, pay attention to what is happening. Specifically pay attention to the sales that is occurring. What this will do is help you recognize how you are already selling people on something you want, and in turn this will make it more comfortable for you when you are in a situation where...

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What is the Point of View of your Business?

By on Oct 21, 2015 in Blog, marketing | 0 comments

I’ve lately been watching Food Network Star, which is a reality TV show where the contestants compete to become the next Food Network Star and have their own show on Food Network. One aspect of the show that stands out to me is the judges commentary on the Point of View (POV) of the contestant. What the judges want isn’t just someone who can cook, but also someone who can explain how to cook and just as importantly be able to market themselves as an expert. As I’ve watched the episodes, I’ve been thinking about my own POV (or lack thereof) as well as the POV of other people. Developing a POV seems to be partially based on personality, on how a person shows up. If you want to stand out you have to find a way to make yourself distinct enough and simultaneously do it in a manner that doesn’t alienate people (though I know of some people who have pulled that off as well). But a POV is more than that. It’s branding and identity around your business that explains how you are different from all the other businesses that offer similar services. A POV clearly communicates who you are and why someone should buy your products or services. So how do you determine if you have a Point of View? Is it found in your tagline or your logo or your web copy? It partially is, but a POV is more than just your marketing materials. It’s an expression of who you are and how you show up. It’s your identity and as such it has to be something natural to you, part of who you are, as opposed to something forced. Yet at the same time, you need to be willing to put yourself out there. I’ve recently begun exploring how I can change my POV. I find that being identified as a business coach doesn’t work very well because there are lots of business coaches and also because what I do is different from the majority of coaches I know of. I’ve talked with my clients about what I’ve offered them, but I’ve also spent some time around my personality and how that shows...

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Scarcity and the Bandwidth of your Attention

By on Oct 7, 2015 in behavior, Blog, business | 0 comments

As I’ve read Scarcity over the last few months, I’ve carefully examined my own behavior and observed the behavior of other people. I’ve come to the conclusion that scarcity is something pretty much every person experiences, but how we experience it differs from person to person. The scarcity of time isn’t the same as the scarcity of poverty. For the business owners I work with, scarcity primarily shows up in the amount of time they don’t have and just as importantly in what activities they do in their business and lives. What creates scarcity for them is the lack of bandwidth they have as a result of trying to do too much themselves, instead of finding the right people. Often the reason they don’t delegate is because they face a similar bandwidth in terms of money. They are putting a lot of money back into the business and every investment has to produce a return. The problem is that the lack of bandwidth produces tunneling. The business owner focuses on the immediate but loses the big picture perspective that is necessary to successfully run a business. When you don’t have the attention to look beyond the immediate problems you are unable to plan for where your business will be a few years down the line or work the plan you have because your business is solely defined by the problem right in front of you. The real solution isn’t to reactively solve problems as they come up, but rather to take your bandwidth back. Doing that however means dealing with scarcity on two fronts. The scarcity of time and money and when you add more than one scarcity the bandwidth tax increases exponentially. As a result it can be very hard to take your bandwidth back when it initially feels that you’re actually just increasing your level of scarcity. Here’s how I take my bandwidth back without creating a deeper sense of scarcity. I break all of my projects down into short term steps so that I can work the step as opposed to the entire project. I do the same thing with services I need to delegate to other people. If I need help with SEO for example,...

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