I don’t write about social media much anymore. I’m happy to leave it to other people, but occasionally I still come across an experiment or idea and this is one of those times. On Facebook and Google + I’ve observed that people that include pictures with their status updates seem to get more responses and interaction than updates which are pure...
Read MoreRecently I had a problem. I was trying to find a location to host an event and I had a very specific price parameter in mind, but each place I called exceeded that price parameter. I told my wife about the problem and she suggested I do something that was so simple; Ask my network about places to rent and tell them the parameters. So obvious, and I didn’t...
Read MoreOn Thursday May 24th from 7:30 am to 1pm, Constant Contact is launching Get Down to Business: An action-packed, nationwide series of events led by the industry’s top experts marketing for small organizations. You’ll uncover new business-building tools and strategies. Whether you’re new to email and social media marketing, or a seasoned pro, this is...
Read MoreRecently I had a colleague ask me if we should get rid of the e-newsletter for an organization we part of. I recommended against it because I argued that many people prefer email over other mediums of communication. I’ve also read articles where companies have gotten rid of email and switched over to internal social networks for communication. But in my...
Read MoreThe other day a client of mine observed that it was increasingly hard to avoid linking personal information with professional information. I think it’s an accurate observation, and while this doesn’t effect business owners so much, it certainly effects anyone who isn’t a business owner. Any career professional knows that there will be inevitable...
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