I’ve watched the growing backlash against Klout with some interest, as people begin to realize that such tools are not accurate in measuring social influence. The consequent outrage and decision to not use such tools is interesting because it illustrates how social relationships aren’t built on metrics, but are really built on behavior. Trying to measure...
Read MoreI came across a recent article on why Klout is dangerous and it reminded me of the posts I wrote in 2009 about Klout’s danger as a form of social narcissism. In that post, I explained that Klout allows people to post their social influence score on twitter, basically allowing them to brag about how much social influence they have. It struck me then and now as...
Read MoreI was talking with an acquaintance I met about twitter, and he made the observation that it seems like twitter and other social media sites are narcissistic. He’s not the only one to have said that, as I’ve heard it elsewhere. And then of there’s seeing it in action. There’s a site called Klout, which basically measures how influential you...
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