Social Media Myths Businesses Believe

When I give talks on social media to small businesses, the following social media myths are brought up, so I thought I’d discuss those myths.

It’s just a Fad

Some people think social media is just a fad. That it’ll eventually go away, or be something that people will grow out of. This is a myth. The reality is that social media has already been around since the early 2000′s. People have been using sites such as Linkedin and MySpace since the early 2000′s. The advent of Twitter, Facebook, and other social networking sites also is putting increasing momentum into this phenomenon. Finally, because social media sites can be accessed via mobile phones, they are increasingly becoming integrated into our daily lives.

I’m local and don’t want my information all over the internet

Many people worry that if they get on social media sites their information will be less secure or go all over the place. In the case of small

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