book review

By taylor on Mar 26, 2013 in Blog, book review, business | 0 comments

I just finished reading Enterprise Games (see below for my review). It’s an intriguing book that explores how principles of gaming can be meaningfully applied to business. I think the only issue I see with gamification is that it seems to be detailed oriented to a point that might cause someone to not see the big picture. The thrill of gaming is the thrill of...

By taylor on Jul 25, 2012 in Blog, book review, business | 0 comments

In The Power of Unpopular the author points out that she hadn’t read the Harry Potter books because they were popular. Part of her mistrusted the books because of the popularity of them. Now I love the Harry Potter series, but I fond myself nodding in agreement and thinking of my own reaction to something that I perceived others thought of as popular. For...

By taylor on Jul 23, 2012 in Blog, book review, business, personal | 0 comments

Picture of Niagara Falls 2012 Taylor Ellwood I’ve been reading The Power of Unpopular and one of the conclusions I’ve come to is I need to inject some personality into my brand. I love writing about business, but that’s not the entirety of my being and as I’ve said myself people do business with people. I’ll admit that I haven’t...

By taylor on Jul 10, 2012 in Blog, book review, business, Technology | 0 comments

Yesterday I spent part of the day developing several business tools that I’ll be using with my clients to help them work on their businesses more effectively. While a tool shouldn’t define a business, it should support the business. Whenever I develop a business tool, I think about the purpose of the tool and how I will use that tool to help my business...

By taylor on Apr 11, 2011 in book review, Social Media, social media behavior | 0 comments

The other day I looked at the email signature of an acquaintance and I saw a dynamic tool that was likely working much better than mine was. She had it set up where she was using different colors of text and different sizes. It grabbed my attention, and when I compared my email signature, I saw a rather drab sight in comparison and I realized that I didn’t...

By taylor on Mar 14, 2011 in book review, Social Media, social media behavior | 0 comments

Whenever I get a comment on one of my Facebook business page posts, I like it. This is a practice I’ve only recently implemented, in part because of continuing to think about the value of a like on Facebook. I’ve realized that one of the ways I can improve interaction on my business page and improve the value of a like is to like the comments that people...