Imagine Your Reality

The Latest Episode of Social Media Coach Radio is up! In this show I discuss social influence and who has it and who doesn’t as well as how it can be used.

Next week’s topic will be about the do’s and don’ts of developing social media policies.

Also be on the lookout for more interviews from Imagine Your Reality Radio. I’ve got a two shows scheduled, with two more in the wings!

I finally did it: I did another Imagine Your Reality Radio show, where I interviewed Donna Maria of Indie Business. You can meet Donna this Saturday in Portland, where she’ll be putting on an event for indie businesses.

The Latest episode of Social Media Coach Radio discusses the new and upcoming upgrades that Twitter is putting out.

Upcoming class Networking: How to Turn Me into We

Do you ever wonder why some people seem to be really connected, always giving and getting referrals, effortlessly attracting more clients, while also building stronger relationships with everyone they network with? Learn the power of we first thinking and how applying it to your networking efforts dramatically increases the positive results you desire. If you want to improve your networking results do not miss this class! Click here to register for the class.

Wed, Dec 9, 6-9 pm
Fee: $49
Location: Whole Foods Market – Fremont

Review of Purple Cow by Seth Godin

This is a very good book, but it’s not remarkable. However it is about trying to be remarkable, and while what Godin says is very useful, it’s also nothing new. I’ve seen this book get a lot of hype, and I can see why it has gotten such hype, especially with the current economy, and businesses wanting to stand out and be more relevant, and certainly Godin exemplifies what he talks about, as is evidenced by Squidoo and his books. At the same time, what would have made Purple Cow remarkable would be more than just telling stories of what other people have done. Providing some exercises, or some in-depth case studies, as opposed to brief anecdotes provided, may have made it remarkable. Unfortunately, and ironically, with this book Godin has fallen into the very trap he discusses in it: His ideas have become so commonplace, they are no longer remarkable.

3 out of 5

My latest show focuses less on social media technology and more on the human problem and how that technology is supposed to address that issue.  Next week’s show discusses the latest Twitter addition of the lists and the search field you can now access when logged in.

And next week Imagine Your Reality radio show comes back with an interview of Donna Maria of Indie Business. Tune in as it should be an interesting episode about what it takes to make a successful independent business.

This week’s radio show is on the principle of Giving to Get. It will actually be this week’s newsletter, so I hope all of you enjoy and have a happy and safe holiday season.