Hospitality: How we create a relationship of communication and Trust

Hospitality is a lot like marketing. Depending on the quality, it can leave a lasting good or bad impression. I just had a guest over for a couple days. He needed to pick his parents up from the PDX airport and had to drive up from Eugene to do so. I offered to let him stay the night and he was happy to take me up on the offer. Getting the opportunity to see him in person was a precious gift to me. I got to enjoy his conversation, a nice gift of wine and also a bit of gaming. In return I wanted to give him the gift of my hospitality: A comfortable place to sleep, good food to eat, and most importantly time to spend together. And all of those aspects of hospitality add up to something else, namely a relationship created on the establishment of trust, of looking out for each other.

Marketing that works is also based on creating a relationship between yourself and your client or audience. You aren’t just trying to convince them to buy a product from you or even a service. You’re also asking them to create a relationship with you, and of course the strength of any relationship is based on how each party treat’s each other.

So what makes a relationship in marketing:

  1. Respect: Respect for yourself and your services and respect for the people you interact with. Whether it’s someone coming up to you to have a book signed, or someone trying your services out for the 50th time, you want those people to come back and respect definitely factors into it.
  2. Communication: Communication is a two way street. The quality of communication however depends on how careful people are when they drive on that street. Taking time to be clear and coherent can save you time down the line.
  3. Trust: Following through on what you promise to do is how you show someone that you’re willing to look out for him or her.
  4. Consistency: Be consistent in your actions and words

Following these simple guidelines will show people that you’re willing to create a relationship with them. They will realize that they aren’t just numbers to you, that in fact you care about them and their welfare.

Much like hospitality, and a friendship, a marketing relationship is based on taking care of the people you work for.

Thankful Thursday

I am thankful for:

the opportunity to see good friends

The opportunity to have good conversation

My clients and their faith in me.

I consciously commit to:

Being the best coach I can be

Honoring my commitments

Believing in my clients.

What are you thankful for? What are you willing to commit to?

Last Chance to Register for How to Market and Publish your Book!

This is your last chance to register for the how to publish and market your book series of teleclasses I’m offering.

In this class we’ll be focusing on:

The differences between small press, big publishers, and DIY publishing
How to get in touch with three potentials audiences for your book: The Agent, the publisher, and the readers
How to successfully market your book on a small budget
and much more

All for the low cost of $250 AND if you don’t learn anything knew about marketing or publishing your book in the first class, I’ll refund you your tuition minus the 50 dollar classroom fee!

To register please go to http://www.imagineyourreality.com/schedule.html

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Thankful Thursday + Conscious Commitment

Posted September 18th, 2008 by admin and filed in Conscious commitment, Thankful Thursday
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I am thankful for:

The wonderful radio Interview I had with Laura Sherman

A busy and productive day yesterday

my friends and lovers

The opportunity to take a nice walk today

I consciously commit to

Continuing to do my radio show

Continuing to give my clients my best effort

Continuing to market my business.

What are you thankful for? What are you willing to commit to?

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Thankful Thursday, Conscious Committment, and upcoming workshops

I am Thankful for:

Doing my very first radio show yesterday! You can listen to it here. See below for details about the next radio show.

Being interviewed by Al Anderson for the Ascending Way show. You can listen to the interview here.

Having a beautiful day out and a good opportunity to get a healthy walk in.

My local library

I Consciously commit to:

Continuing to do my radio show

Continuing to serve my clients to the best of my ability

Continuing to believe in my mission

Continuing to appreciate what I’ve been given and earned.

What are you thankful for today? What can you consciously commit to?

Upcoming Radio Show

My next show will occur on Tuesday September 9th at 8Pm Pacific standard time.

Subject : Change your Re-Action to Action!

Summary: Sometimes, whether we intend to nor not, we sabotage ourselves with our reactions. A reaction is a pattern of belief or emotion that causes us to act in a particular way. In this show, I will show how you can change your limiting beliefs and reactions into actions that help you manifest your imagination into reality.

Listeners can call into the show at: (646) 652-2830

Upcoming Workshops

Complementary Teleclass
When: Tuesday September 16 6 pm to 7 pm (PST)
How to get your book published, and then market and promote it.

You’ve got some great ideas and you have friends who tell you that you should write a book. But is that all there is to the writing industry? In this teleclass, published author and life coach Taylor Ellwood offers his own experiences working as both a writer and a managing non-fiction editor for a small press. I’ll tell you of the importance of promotion, marketing, and of course writing. If you want to get a book published, come to this workshop. To join this class, register online at http://www.imagineyourreality.com/schedule.html

Complementary Teleclass
When: Thursday September 18 6pm to 7pm
Finances 101

What is your attitude about money? Do you work for money -or do you make it
work for you? In this simple workshop, we explore how your family history
shapes your relationship to your finances today and learn to win control of your
finances back from your circumstances.

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Thankful Thursday and Conscious Comittment August 14 2008

I am thankful for:

My clients

my wife

The opportunity to share moments of my life with different people

I Consciously Commit to:

Continuing to invest time and energy into my life coaching practice

Believing in myself and my calling

Honoring my commitments to others and to myself

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Thankful Thursday, Conscious Commitment 8/7/2008

I am Thankful for:

The support of my wife and her companionship.

A successful game night and the company of friends.

Honesty from someone who helped me realize something I needed to do.

My clients and their success.

My networking partners.

I Consciously Commit to:

Continuing to manifest my marketing and career coaching business

networking to the benefit of all

Helping my clients realize their success

What are you thankful for today?

What are you will to commit to this week?

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Thankful Thursday Conscious Comittment July 31, 2008

I am thankful for:

My websdesigner and the work she does for my site. Check out: www.healtheabuse.org which is
another website she put together, which features some important messages about healing abuse.

Good conversations with friends

My developing relationship with my wife

The opportunity to grow my business and change the focus to reflect who I’m trying to help.

I consciously commit to:

continuing to be service to other people

working on my marketing so that I can continue refining it

Being true to my values and beliefs and also acknowledging the values and beliefs of others.

What are you thankful for this week? What is something you can consciously commit to this week?

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Thankful Thursday and Conscious Comittment July 24, 2008

I am thankful for:

An extremely beautiful day and the opportunity to walk in a park and savor it.

my gaming night and having gamers to play with.

my cats and the affection they give me.

opportunities to challenge myself to be a better communicator.

I consciously Commit to:

continuing to improve my listening skills

Making time to enjoy life

helping my clients be the best they can be.

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