Thursday, September 15th, 2011
The other day I met someone who told me she was a health coach and that she was selling a product that was going to help people lose weight. I asked her how she was different from the other health coaches out there who had competing systems. She gave me the same arguments those health [...]
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Wednesday, November 17th, 2010
Recently I got to hear Dave Dahl tell the story of Dave’s Killer bread (Go here to watch the video). One of the salient points that stood out to me was that when they were developing the name Dave’s Killer Bread and explaining the story behind the name and Dave, a Marketing/PR company told them [...]
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Sunday, June 20th, 2010
You’ve probably heard the saying, “Do what I tell you to do, not what I do.” While it is a bit of a cliche, there’s some truth to it as well. How often have you worked with a client and and after you’ve helped them with your particular, you’ve said to yourself, “I should be [...]
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Saturday, May 29th, 2010
Beyond Culture by Edward T. Hall I’ve always found Hall’s books to be interesting and relevant to my life from business to spirituality and this book has lived up to that same expectation. In this book Hall, discusses inter-cultural communication patterns and raises up concerns about the tendency to focus toward using external resources as [...]
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Thursday, March 25th, 2010
I recently watched a movie called Stingray Sam, and the song of the movie explains that: “Stingray Sam is not a hero, but he does the things that other folks don’t do that need to be done.” It’s a rather catchy song, but my mind turned toward how I could apply that to my business. [...]
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Saturday, February 20th, 2010
Sometimes, no matter how much money a client can give you, the relationship you have with that client is toxic, and you have to fire him or her. Many times, a business won’t take that action, because they are more concerned with getting the money than actually preserving their sanity or happiness. The problem with [...]
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Monday, January 25th, 2010
When we think of times of trouble, we might think of it in the broad sense of a recession, where everyone is in effected, or we might think of it in terms of a personal experience that occurred to someone. On Sunday, January 17th, I found out that I was getting a divorce. Needless to [...]
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Thursday, January 7th, 2010
In my tweetstream the other day, I saw an interesting question about the difference between communication and conversation in social media. It was an interesting question to consider, because of the difference in engagement and intimacy that a conversation has as opposed to communication. Given that social media is a public domain phenomena this question [...]
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Thursday, October 8th, 2009
On Monday, I started the Fast Track program with the National Speaker’s Association. It’s a program focused on teaching you how to become a paid speaker. Needless to say that’s one of my goals, so it made perfect sense to start attending the class. While there, we also got some recommendations for books that we [...]
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Thursday, September 17th, 2009
One of the issues that occurs with social media is whether you are actually communicating with your audience or just spewing out self-promotional spam that people ignore. One of my clients, when I first started working with her, didn’t realize that what she was putting out was spam. She would post a message once a [...]
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Understanding the Social in Social Media examines the importance of being social and how that can lead to successful social media relationships and business.
